Mesaj despre criza, de la un prieten si mentor: Alain Cardon
Dear friends I usually send a newsletter to tell you about me. This one is to share a few observations and reflections. I hope you will find it useful food for thought. About the crisis in Romania On this trip to Romania, I have been struck by the number of times I have heard leaders and managers pronounce the word “crisis” to describe the present economic situation. Indeed, it seems almost socially fashionable for the whole Romanian population to have long discouraged discussions on the subject. Note that along with the use of this word comes a commonly accepted frame of reference: the present situation is perceived as temporary. When it will be over, all will come back to normal, that is to say: to what life was before the crash. Consequently, a...
This is not a recession
Steve Yastrow, un consultant destept care lucreaza cu Tom Peters, zice despre criza actuala: Don’t think of our current economic crisis as a recession. Instead, think of it as a recalibration. Everything is different now. If you think of it as a recession, you may be tempted to “hunker down” and wait for the economy to cycle back. If you think of it as a recalibration, you will be motivated to focus on what you have to do differently, since everything is different now. The way your business generates results is different, now. Your customers think differently, now. Your customers care about different things, now. Your customers act differently, now. Your customers may actually be different people, now. Customers aren’t disposable anymore;...
